Luckbox, a provider of licenced, real-money esports and sports betting, welcomed Moore, who is a qualified ACCA accountant. He has held senior financial positions at eGaming operators since 2002, including: Gamesys (now Bally Technologies), Gala Coral Group, and bwin / Party (now Entain).
During his seven years at Gamesys, he oversaw the successful launches of Virgin Bet, Rainbow Riches Casino and Monopoly Casino.
On the new appointment, Thomas Rosander, Luckbox CEO, commented: “We are delighted to welcome William to the Luckbox team at an exciting time for the company as we target strong growth in 2022. We intend to launch our casino during this quarter, paving the way to ramp up our player acquisition efforts early in the new year.
“William, with his vast and relevant experience at established iGaming companies, is the perfect fit to strengthen the team as we embark on this next phase of the company’s story.”
Moore said: “I am confident my experience at large, established operators will be a valuable asset to Luckbox as we aim to become the number one esports betting destination, with our bespoke product built specifically to meet the demands of a new generation of bettors.”
“I’d like to thank the Board for offering me the opportunity to lend my skills to what I believe will be the number one esports betting destination.”
