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Flutter Entertainment has been named as the headline partner of Cure Leukaemia’s The Tour 21.
The Tour 21 is a cycling event that takes place a week before the Tour de France. The event sees 25 amateur cyclists ride the full Tour de France route, doing so a week before the professional race. The event begins in Bilbao on 24 June and will conclude on 16 July, covering 3,500km.
Flutter recently reported its Q1 results for 2023 with revenue of £2.4bn ($3bn), an increase of 54% year-on-year.
Flutter Group Head of Communities Kerry McNally said: “We’re delighted to be working with Cure Leukaemia and supporting The Tour 21. It is an exciting partnership that brings together our passion for sport with our commitment to Do More to support the communities in which we operate.
“Cure Leukaemia is undertaking transformational trials to help treat blood cancer patients around the world and we could not be prouder to play a role in helping them to eradicate this devastating illness.”
Cure Leukaemia Chief Executive James McLaughlin said: “I am extremely proud that Flutter has agreed to partner with The Tour 21. Their mission and strategy perfectly align with Cure Leukaemia’s ultimate ambition to eradicate blood cancer. Flutter as the headline partner of the event takes The Tour 21 to a whole new level.”
