As per the terms of the agreement, 888 will sponsor and co-produce content in support of Dinamo Bucharest.
888 branding and logos will be emblazoned on the team’s shirts and training equipment, as well as throughout the club’s home ground, Stadionul Dinamo. Additionally, 888 will work to create content for Dinamo’s YouTube channel.
888 Director of International Marketing and Head of Sponsorships Pedro Barreda Cabanillas said: “We are delighted to announce our sponsorship of Dinamo Bucharest, one of the most successful football clubs in Romania.
“As a sizeable employer in Bucharest, and strongly committed to supporting our local communities and the Romania market, we are excited to support the team this season and play a key role in this chapter of its long history.”
The 888 Romanian office is located less than five kilometres from Stadionul Dinamo.
Dinamo General Manager Vlad Iacob said: “We are pleased to welcome 888 as our main sponsor, ahead of the start of the upcoming season which begins this weekend.
“With deep ties to Bucharest and Romania, 888 shares our desire for Dinamo to succeed and get promoted to Liga I this season. We look forward to working with the team in the coming months.”
In July, 888 signed a partnership with Playtech, as part of the company’s US expansion plans.